HGTV CANADA’S #1 SERIES ISLAND OF BRYAN RETURNS WITH THE NEXT CHAPTER OF THE BAEUMLER’S GREAT ADVENTURE, STARTING APRIL 18
Season 3 Continues to Follow the Baeumler’s Passion Project Amidst the Global Pandemic
TORONTO, March 1, 2021 – HGTV Canada’s #1 series overall*, Island of Bryan (10×60) returns for a third season, continuing to captivate viewers as Bryan and Sarah Baeumler tirelessly work to achieve their dream: opening a boutique hotel in the Bahamas. After a seemingly endless series of challenges – including shipment delays, foundation problems, and most devastatingly, Hurricane Sandy – Caerula Mar Club finally opened for business at the end of Season 2 and the Baeumler family were ready for the next chapter of their great adventure. But what happened next, no one could have ever anticipated. Premiering April 18 at 10 p.m. ET/PT, Season 3 captures the rollercoaster ride of Caerula Mar’s first year of business amidst the global pandemic. The season unfolds in two parts, with the first five episodes airing this spring, and the latter half airing in summer 2021.
Season 3 begins with the hotel shutting down due to COVID-19 and the family quarantining together on the island. Forced to reckon with the realities of the pandemic, Bryan and Sarah must reassess their business and family plans to adapt. Over the first half of the season, viewers see Caerula Mar’s eventual reopening, and Bryan and Sarah navigating the hotel’s remaining projects while guests are on site.
The series continues to garner incredible attention with audiences and holds multiple ratings records for HGTV Canada. Season 2 ranks as the #1 program for HGTV Canada in the past 10 years, surpassing the record previously held by Season 1.* The smash-hit series was also the #1 Canadian Original specialty program in all of 2020 and the #3 specialty entertainment series for the year.* The Baeumler’s journey continues to draw new viewers, with Season 2 growing its linear audience by 6% among total viewers* and generating 33% more video views on digital platforms.** Holding the top spot on HGTV.ca, Island of Bryan was the site’s #1 program during its Season 2 run.***
Viewers can stream all previous episodes of Island of Bryan and watch the new season live on STACKTV. Island of Bryan is produced by Si Entertainment in association with Corus Entertainment’s HGTV Canada. Corus Entertainment’s Original Content team driving its slate of unscripted series is helmed by industry executive Lisa Godfrey as Senior Vice President of Original Content and Corus Studios and supported by Krista Look (Director of Original Lifestyle Content), and Marni Goldman (Production Executive). Island of Bryan is sponsored in part by Royal Bank of Canada and Haven Sleep Co.
* Numeris PPM Data, Premiere Window (Feb 17 – April 12/20), 2020: (Jan 1 – Dec 31/20), 10+ Years (Aug 30/10 – Feb 14/21), 3+ airings, Total Viewers=Ind. 2+, A2554/F2554, AMA(000), Total Canada , CDN SPEC COM ENG excluding sports
**Based on video views across hgtv.ca, the Global TV App for mobile and Roku, and the Global TV web streaming platform. Adobe Analytics, February 23/’20 to April 18/’20 vs. April 7/’19 to July 6/’19”
***Adobe Analytics, February 23/’20 to April 18/’20 vs. April 7/’19 to July 6/’19. Ranking is based on video views
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HGTV Canada can be streamed on the new Global TV App, available now on iOS, Android, Chromecast and at watch.globaltv.com, and via STACKTV, available on Amazon Prime Video Channels. The network is also available through all major TV distributors, including: Shaw, Shaw Direct, Rogers, Bell, Videotron, Telus, Cogeco, Eastlink and SaskTel.
About Corus Entertainment Inc.
Corus Entertainment Inc. (TSX: CJR.B) is a leading media and content company that develops and delivers high quality brands and content across platforms for audiences around the world. Engaging audiences since 1999, the company’s portfolio of multimedia offerings encompass 33 specialty television services, 39 radio stations, 15 conventional television stations, a suite of digital and streaming assets, animation software, technology and media services. Corus is an internationally-renowned creator and distributor through world class animation and live-action studio Nelvana, hit scripted and unscripted content producer and distributor Corus Studios and children’s book publishing house, Kids Can Press. The company also owns innovative full-service social digital agency so.da, lifestyle entertainment company Kin Canada and leading 2D animation software supplier Toon Boom. Along with broadly distributed Canadian streaming platforms STACKTV, Nick+, the Global TV App and Curiouscast, Corus’ roster of premium brands includes Global Television, W Network, HGTV Canada, Food Network Canada, HISTORY®, Showcase, Adult Swim, National Geographic, Disney Channel Canada, YTV, Global News, Globalnews.ca, Q107, Country 105, and CFOX. www.corusent.com
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