(TORONTO – Canada) – On Monday, September 3, 2001 Canadian kids will have a new source for informative and entertaining fact-based programming when the digital channel Discovery Kids makes its debut. With the launch of Discovery Kids comes a roster of excellent programming that focuses on nature, science, technology and wildlife. Discovery Kids offers a kid-friendly, parent-approved approach to learning that will take viewers on global expeditions and have them home in time for dinner!
“Discovery Kids offers imaginative programming about real life that speaks to the curiosity of kids,” says Susan Ross, Vice President and General Manager, Childrens’ Television, Corus Entertainment. “The programming on Discovery Kids offers a perfect balance of education and entertainment.”
Discovery Kids diverse inaugural season invites kids’ to solve paleo-puzzles with the Bonehead Detectives, experience the real-life drama of Outward Bound and witness the compelling animal rescues of the Canadian series Wild Lives. Jaw & Claws treats viewers to compelling cinematography as well as profiles of the most intimidating predators on earth. A modern-day Robinson Carusoe, Sail Away! chronicles the maiden voyage of ten teens as they hit the high seas on an unforgettable journey through the Caribbean. Geared toward children 6-12 years old, Discovery Kids will run on a six-hour programming wheel, twenty-four hours a day. Discovery Kids is a partnership of Corus Entertainment Inc. and Discovery Communications Inc.
Discovery Kids is a Corus Entertainment company. Corus Entertainment is one of Canada’s leading entertainment companies with 49 radio stations, specialty, pay, conventional and digital television services, and Nelvana Limited, an international producer and distributor of children’s programming and products. Corus is also prominent in the digital music market and various advertising service companies. A publicly traded company, Corus is listed on the Toronto (CJR.B) and New York (CJR) Exchanges.